Social Network Marketing – Where Is It Going?
Social network marketing has evolved into one of the most well-liked and profitable ways of making money on the Internet today. Some people are earning thousands of dollars in commissions each month by using this method to promote their business, whilst others are failing miserably! What is it that determines success and failure in Social Network Marketing?
If you are yet to take part in the social media marketing frenzy then there are some key principles for success that you really need to know before you enter into this highly competitive market.
Social Network Marketing Defined
One of the first things that you should do is to take a look at what your competition are doing on social media sites! Call it spying if you like, but you need to learn exactly what they are doing.
I guarantee that once you start searching you will find a number of people’s names that keep cropping up! Those are the successful marketers who you should be following.
Social networking is similar to cultivating relationships and friendships off-line. You stay in contact with lots of people, but you try to spend considerable time in the company of people who you want to find out more about. It is not like owning a static website or blog where you just post your views. It’s actually more about human interaction. The word “social” means precisely that, so do everything you can to expand your network.
Social Network Marketing On Facebook
You almost certainly already have a private Facebook page that you visit all the time to interact with your real friends. You do this because you enjoy being sociable with them. If you have an interest in creating a business on Facebook then you really need to keep your business life and your social life separate. You need a fresh page and profile for your business.
Nobody is going to take you seriously if your business postings are mixed up with your personal life posts. As an example posting footage of yourself at the beach in a bikini is fine on a private page, but not on a business page. If you are doing this then most business people will simply not treat you with respect. Business people will probably not want to do business with you if you come across as being too much of a socialite or party animal!
On the other hand, your friends and family might get fed up hearing about your business, if they are just visiting your profile page to see what you did over the weekend!
So it is important to brand yourself separately as a heavy hitting business person. You will need to keep both of your personalities separate on Facebook!
Social Network Marketing Using Video
There are so many billions of hits for videos each day on YouTube alone. It is one of the most well visited social media marketing platforms available today and lots of people make enormous sums of money by posting useful, relevant videos. For this reason, it is critical that you learn how to make good videos that show more about you and your business.
If you dislike being in front of a camera then sadly you are just going to have to get used to it and if you don’t know how to make a video then you will have to learn! There are dozens of websites that give clear directions on this, so invest some time in your video marketing campaigns. Video marketing continues to go from strength to strength, both on social media sites and personal blogs, so don’t miss the opportunity to be part of it!
Social Media Marketing And Attraction Marketing
You need to get your face out there, so be prepared to let people see you and get to know you. There is no point hiding behind pictures or Avatars, because people need to see you and your personality before they can decide whether they want to know you. Once they know you, some will start to like you and eventually they will begin to trust you. It is not until they get this stage that they could ever consider doing business with you!
Obviously on social media sites people really want to get to know other people and what makes them tick. That is why you are likely to encounter some people who simply want to socialise. Remember that you are really there to do business, so simply be polite to them, but try to keep these kinds of distractions to a minimum. This is how you intend to earn your income, so you should keep your real socializing separate from your business networking and social network marketing. They are two different things!
The Secret is to master the science and art of social network marketing so that you can promote your products and business Online.
Think attraction marketing … Think leads … Think branding!
Think about “building a business” not just a social network.
When done properly you can create leads on demand, pocket thousands of dollars in commissions, and sign up more people in a month than most individuals do all year long!
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